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May 2015

How to Handle Anxiety and Stress Like a Pro

How to Handle Anxiety and Stress Like a Pro   Here’s How It Works Anxiety is an absolutely necessary emotion. If you don’t think you experience it, you simply don’t understand it. Our brains are hard-wired such that it’s difficult to take action until we feel some level of anxiety. In fact, performance peaks under the heightened activation that comes with moderate levels of anxiety. The trick is to manage your anxiety and keep it within optimal levels in order to achieve top performance. If you don’t have the tools in place to keep your anxiety in check when it Read More

Disney Knows It’s Audience

Disney Spent $15 Billion To Limit Their Audience Over the last decade, Disney has spent $15 billion to recapture the market they once had a stranglehold on: children. Purchasing Pixar, Marvel, and Lucasfilm allowed the company to acquire a massive mix of current popular entertainment and fervent parental nostalgia, and control the dominating forces of franchise entertainment. The empire has been rebuilt, but can it last when it continues to gender divide children and limit their audience? When Disney bought these companies, they bought thousands of characters, from Buzz Lightyear to Luke Skywalker to Iron Man, and control over massive Hollywood Read More